SEO Copywriting Services
Engaging with your customers and prospective customers is as much about content as design. All too often you will find beautifully designed websites where, in contrast the web copy has been mashed together and thrown on : this ‘afterthought copy’ will generally have been compiled by a nominated and very reluctant staff member who happened to wander in to the wrong meeting.
Beyond audience engagement, writing web copy must include consideration of SEO.
Keyword focus and density are essential when writing for your website. Balancing informative and engaging text with the requirements of your search engine optimisation campaign requires skill and experience- in the same way that we are not all designers, it is important to remember that we are not all copywriters, simply knowing the product or the business is not necessarily a qualification on its own.